Privacy policy

Last updated: November 27, 2025

Pascal Le Boulanger operates this store and this website, including all information, content, features, tools, products, and related services, in order to provide you, as a customer, with a personalized shopping experience (the “Services”). Pascal Le Boulanger is a store powered by Shopify, which enables us to provide the Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you access, use, or interact with the Services, make a purchase or other transaction, or otherwise communicate with us. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing and using our Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure practices described herein.

Personal information we collect or process

When we use the term “personal information,” we refer to information that identifies you or that can reasonably be linked to you or another individual. Personal information does not include information that has been anonymized or de-identified so that it cannot reasonably be used to identify you. We may collect or process the following categories of personal information, including inferences drawn from such information, depending on how you interact with the Services, your place of residence, and as permitted or required by applicable law:

  • Contact information, including your name, address, billing address, shipping address, telephone number, and email address.
  • Financial information, including credit card, debit card, and bank account numbers, payment card information, bank account details, transaction details, payment method, payment confirmation, and other payment details.
  • Account information, including your username, password, security questions, preferences, and settings.
  • Transaction information, including items you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
  • Your communications with us, including information you provide when contacting customer service or otherwise communicating with us.
  • Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information, including information about how and when you access or interact with the Services.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, access or use the Services, communicate with us, or otherwise provide us with personal information;
  • Automatically through the Services, including from your device when you use our products or services or access our websites, and through cookies and similar technologies;
  • From our service providers, including when we engage them to implement certain technologies and when they collect or process personal information on our behalf;
  • From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or the Services you use, we may use your personal information for the following purposes:

  • Provide, customize, and improve the Services. We use your personal information to provide the Services, including to perform our contract with you, process payments and orders, remember your preferences and interests, send account-related notifications, manage purchases, returns, exchanges, and other transactions, create and manage your account, arrange shipping, facilitate returns and exchanges, allow you to post reviews, and create a personalized shopping experience, such as recommending products related to your purchases. This may include using your personal information to tailor and improve the Services.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, SMS, or postal mail, and displaying online advertisements for products or services on the Services or other websites, including based on your previous purchases, cart activity, and other interactions with the Services.
  • Security and fraud prevention. We use your personal information to authenticate your account, provide secure payment and shopping experiences, detect, investigate, or prevent fraudulent, illegal, harmful, or malicious activity, protect public safety, and secure our Services. If you create an account, you are responsible for maintaining the confidentiality of your login credentials. We strongly recommend that you do not share your username, password, or other access credentials with anyone.
  • Communicate with you. We use your personal information to provide customer support, respond to inquiries, deliver effective services, and maintain our business relationship with you.
  • Legal reasons. We use your personal information to comply with applicable laws or respond to valid legal processes, including requests from law enforcement or government authorities, participate in civil discovery, litigation, or other legal proceedings, enforce our terms or policies, or investigate potential violations.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, in accordance with this Privacy Policy, including:

  • With Shopify, service providers, and other third parties that provide services on our behalf (such as IT management, payment processing, data analytics, customer service, cloud storage, order fulfillment, and shipping);
  • With business and marketing partners to provide marketing services and deliver advertisements. For example, we use Shopify to support personalized advertising through third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on your place of residence, you may have the right to request that we not share information about you for targeted advertising purposes;
  • When you direct us, request, or otherwise consent to the disclosure of certain information to third parties, such as for product shipping or through social media widgets or login integrations;
  • With our affiliates or within our corporate group;
  • In connection with a business transaction, such as a merger or bankruptcy, to comply with legal obligations, enforce applicable terms or policies, or protect and defend the Services, our rights, and the rights of users or third parties.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit through the Services will be transmitted to and shared with Shopify and with third parties that may be located in countries other than your country of residence. We also use certain enhanced Shopify features that integrate data from your interactions with our store, other merchants, and Shopify to protect, develop, and improve our business. In these circumstances, Shopify acts as a data controller and is responsible for processing your personal information, including responding to requests to exercise your rights. For more information, please consult Shopify’s Consumer Privacy Policy. Depending on your location, you may exercise certain rights through Shopify’s Privacy Portal.

Third-party websites and links

The Services may include links to third-party websites or platforms. If you follow links to sites we do not control, we encourage you to review their privacy and security policies. We are not responsible for the privacy practices, security, accuracy, or reliability of third-party sites. Information you share in public or semi-public spaces, including third-party social media platforms, may be visible to others without restriction. The inclusion of such links does not imply endorsement unless expressly stated.

Children’s data

The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are a parent or guardian and believe your child has provided us with personal information, you may contact us to request deletion. As of the effective date of this Privacy Policy, we do not knowingly “share” or “sell” personal information of individuals under 16 years of age, as defined by applicable law.

Security and retention of your information

No security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Information transmitted to us may not be secure during transmission. We recommend that you do not use unsecured channels to communicate sensitive or confidential information.

We retain personal information for as long as necessary to manage your account, provide the Services, comply with legal obligations, resolve disputes, or enforce applicable agreements and policies.

Your rights and choices

Depending on your place of residence, you may have some or all of the following rights regarding your personal information. These rights are not absolute and may apply only in certain circumstances:

  • Right of access / right to know: You may have the right to request access to the personal information we hold about you.
  • Right to deletion: You may have the right to request the deletion of the personal information we hold about you.
  • Right to correction: You may have the right to request the correction of inaccurate personal information we hold about you
  • Right to data portability: You may have the right to receive a copy of the personal information we hold about you and to request its transfer to a third party, in certain circumstances and subject to certain exceptions.
  • Communication preferences – You may opt out of promotional emails at any time using the unsubscribe link. We may still send non-promotional messages related to your account or orders.

You may exercise these rights through the Services or by contacting us using the details below. For more information about Shopify’s processing of personal information, visit https://privacy.shopify.com/fr.

We will not discriminate against you for exercising your rights. We may need to verify your identity before processing requests, as permitted by law. You may designate an authorized agent to act on your behalf, subject to verification. We will respond within the timeframes required by applicable law.

Complaints

If you wish to file a complaint regarding our handling of personal information, please contact us using the details below. Depending on your location, you may also have the right to lodge a complaint with your local data protection authority.

International transfers

We may transfer, store, and process your personal information outside your country of residence. Transfers outside the EEA or the UK rely on recognized transfer mechanisms, such as Standard Contractual Clauses, unless the destination country is deemed to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in practices, legal requirements, or other operational reasons. We will post the updated version, revise the “Last updated” date, and provide notice as required by law.

Contact

If you have questions about this Privacy Policy or wish to exercise your rights, please contact the Person Responsible for Personal Information:
Name: Nicholas Lafleur
Email: cp-cr@pascalleboulanger.com